man sitting in the top of the mountain

Do People Actually Think About This Stuff?

One question has been stuck in my brain for the last week or so. One that was not flippantly asked, but asked with conviction and pursuing a real answer. Zac Cichy pressed his guest Rene Richie to see if people at Apple actually think about the changes that their products and services actually make to…

person holding black iphone 4

The iPhone 12 Line Up Points Out The Flaws In Me

I am a few days away from deciding on which iPhone 12 size to go for and it’s making me think deeper about myself than I am comfortable with. It’s a ridiculous issue to have, but it’s one that I have, so here we are. For the last few years I have bought the new…

red apple fruit

My Journey To Apple

I’ve been delving into origin stories of some of my sons favourite superhero’s and it got me thinking about mine. You might think I have been around here for ages. Bleating on about Apple news like some kind of village idiot and generally writing things no one reads. However, my Apple usage has been a…

Neglecting The Telephoto Lens

Three years ago I was dismissive of the zoom lens that featured on the bigger versions of the iPhone. In part because I didn’t want a bigger phone, in part because the lens didn’t offer me much at that time, and there maybe me talking myself out of spending more money in there too. Whilst…

Features I Would Like In Hey

Nothing can ever be perfect, and Hey is no different. It takes some thought to get used to all the features, but there are some things that I would really like to see implemented in the near future. I have every confidence the service will be imported following feedback, so investment in this is well…

iPad Pro Magic Keyboard First Impressions

When is it too early to give your opinions on a product? This seems a pretty blurred line. Dependent a lot of the time on the type of review you want to give. It’s a debate for another time, because I have had my hands on the new Magic Keyboard for my 2018 iPad Pro…